Rexona Run and Coach Rio’s Innovations

Back from the Rexona Run Presscon at Taste Asia, SM Mall of Asia. I was looking forward to this event since Coach Rio gave me a teaser last week about the race as well as a big surprise that he was going to unveil.

First off, Rexona Run details:

When: 1 August 2010, Sunday
Where: SM Mall of Asia
Distance/Fee:

3k – P400
5k – P600
10k – P600
21k – P750

Race kits will include: singlet, bib, D-tag, 150ml Rexona Men Sport Defence aerosol
Registration: June 28 to July 19, 2010
Reg Centers: ROX, Bonifacio High Street and Timex Stores (SM MOA, SM North Edsa, SM Southmall, SM Megamall, Glorietta)

It’s a fast and flat course. Can you hear PR’s already?

Secondly, Coach Rio’s big surprise/s which will be applied with Rexona Run first and all other Runrio races:

Use of D-Tag - This is a new, disposable RFID strip of paper that will be attached to the shoe lace to record the runner’s time. This was used at New York City Marathon last year. It is lighter and more accurate than most timing devices.

– Coach Rio presents the D-tag. He will also have other similar devices for cycling and triathlon. He will also have the B-tag, which is an RFID code on the race bib -

- The new D-Tag: disposable RFID timing device -

Registration via ipad – Registration for races will now be paperless and will be done via ipad at the above mentioned registration centers. With the new software, runners type in their own data to avoid errors in encoding as in previous races. Once encoded, this will be stored in the system and will eliminate the need for runners to fill up registration forms for all other runrio races. Another benefit of this is that, in the long run, the system will provide runners with a list of previous races and official results. In time, Coach Rio said that they can provide rankings per age category.

– Jay (Prometheus Cometh) and Itong Torres -

- Jun, Aljo and Bobby tinkering with the ipad -

Runrio Membership Card – Upon registration for Rexona Run, runners will get a Runrio membership card which will entitle them to discounts at retail stores and to earn points.

Portable and Convenient Water Bottle – SM Sure Buy will launch its new water bottle to be deployed at Rexon Run water stations. It can be opened with a poke of the finger (although we suggest the marshals open it already for runners) and the bottle can be carried by the runner during the race for regular sips.

Cool eh? I don’t know about you, but I’m sure to sign up for Rexona Run!

Posted on 06.23.10 to 03 Race Announcements. Tags: race, Rexona Run. Subscribe to follow comments on this post. 18 comments. Add your thoughts or trackback from your own site.

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18 Responses to “Rexona Run and Coach Rio’s Innovations”

I agree! I saw the D-tag in the CamSur race kit and it’s pretty easy to use… we just follow the dos and avoid the don’ts. Can’t wait for the Rexona Run!

Deng said on Jun 23 10 at 5:10 PM Reply
I’m IN! Yey for DISCOUNT cards too!

I have been carrying that tiny bottle on runs, very light and quenching

kassy said on Jun 23 10 at 5:24 PM Reply
cool!! excited to join this run! i hope they give out rexona for women on the race kit if its a woman who’d be running!

ayami said on Jun 23 10 at 5:44 PM Reply
- oo nga naman!
  
  bridget said on Jun 24 10 at 7:41 PM Reply
I’m definitely IN! Galing!

Reylynne said on Jun 23 10 at 9:07 PM Reply
Ipad registration!

Raymund said on Jun 23 10 at 10:44 PM Reply
miss you guys! cool runrio ah!

vima said on Jun 24 10 at 8:54 AM Reply
Aww, D Tag did not manage to bring down the cost of races pa din. Sigh.

But, love the one time sign up system. Coach Rio run most of the races anyway. It will eliminate the repetitive task of filling up forms. Saves on paper too.

Cool Runrio card! Love it.

Oh, that mini water bottle is cute and hygenic but can be a little tricky to open. Water on cups is fine with me.

franayr said on Jun 24 10 at 9:01 AM Reply
Count me in! can’t wait! i hope they also give rexona sports for men in the race kit cause i’m a sporty guy!

Mark Ricaf said on Jun 24 10 at 9:04 AM Reply
and i thought D-tags are less expensive than the champion chip. innovations are nice but what is more important is to keep the registration costs affordable. anyway, most of the new items here most runners can do away with. it’s all bells and whistles to me. i can also see litter that includes the new water bottles. it’s not resealable, i dont think most runners will bother saving it.

Paul said on Jun 24 10 at 9:18 AM Reply
was able to use the D-tag at suncel-digitel employee fun run organized by runrio last June5. its easy to use and definitely light.

majo said on Jun 24 10 at 10:14 AM Reply
Im excited for the day that an age category ranking would be available.

mgrace said on Jun 24 10 at 9:43 PM Reply
sana my finisher shirt para sa 21k…

anthony said on Jun 24 10 at 10:43 PM Reply
ei! I just registered yesterday @TIMEX glorietta and I didn’t get a RUNRIO membership card!!
How could I get one??

jayson said on Jun 29 10 at 8:49 AM Reply
agree with jayson, we (together with my friends) likewise registered @timex glorietta & we didn’t get a RUNRIO membership card…how can we get it?

gels said on Jun 30 10 at 9:14 PM Reply
yup the D-tag is easy to use…ganda nung singlet..may free rexona spray…pero asan yung run rio membership card?

Jerome said on Jul 05 10 at 6:15 AM Reply
I have used the same water bottle last milo at bacolod city. You cannot puncture the foil with just your finger. It is thick and is layered with plastic. I usually tape an inch long hard straw (similar to Zesto’s) on its side.

Hopefully they make the foil seal much larger (or with a tab) so that you can pry it off with your fingers.

Mark said on Jul 05 10 at 5:42 PM Reply