Dream Marathon 2014: Weight Management Program with Armand & Mitch Mendoza

Friday, 20 September 2013  |  News + Promos

We’re happy to announce that TBR-ULAH Dream Marathon will again be collaborating with Armand and Mitch Mendoza offering our runners a WEIGHT MANAGEMENT PROGRAM as you train for the marathon.  Thank you again to Armand and Mitch for sharing their knowledge and time with our runners!

Below are the details of the Weight Management Program.  Kindly read through it and only sign up if you are certain that you will maximize the use of your slot.

WHAT: TBR-ULAH Dream Marathon Weight Management Program
PROGRAM DURATION: September 2013 to February 2014
VENUE: Galileai Events Place, 100 Miles Cafe, 2/F Fort Pointe Building, 28th Avenue, BGC at the Fort. (Pier One before near Zong)
NO. OF PARTICIPANTS: 100 slots only
REGISTRATION FEE: P200 to cover cost of venue rental and materials to be collected on first session

How to become part of the program (Requirements)

  • Must be registered participant of TBR Dream Marathon 2014.
  • Must be committed to be in the program during the whole marathon training (5 months). If you are unsure, please allow another runner to take up the slot instead.
  • Must be willing and motivated to improve health and lifestyle during and even after the marathon.
  • Can commit to 5-6 monthly sessions.

Program features and benefits

  1. You will learn and apply the most important things you should know in weight control while training for a marathon.
  2. You can learn more about yourself, like your eating and exercise style and use your discoveries to achieve realistic and obtainable goals.
  3. You will meet a group of people who can give you support and encouragement to continue your journey.
  4. You will be guided by coaches, (plus guest weight control experts and successful clients) who can teach you how to improve and maintain a healthy and active lifestyle that you can sustain even after the marathon.

Program inclusion

  • Weight monitoring, assessment and evaluation
  • 5-month individualized weight control program and analysis
  • Guidance by coaches
  • Group support
  • Weight maintenance program after the marathon
  • Lifestyle and weight management lectures and workshops

Topics to be covered

September 2013: Initial assessment, goal-setting, self-monitoring and lifestyle and weight management basics (weight, eating and exercise)

October 2013: The psychology of weight management

November 2013: Relapse management and injury prevention

December 2013: Holiday weight control program (exercise and eating), social assertiveness

January 2014: Your New Year plan

February 2014: Lifestyle and weight control program (rest, eating and exercise) during and after the marathon, program evaluation


Sessions: 6 monthly weekday sessions (60 to 90 minutes)

  • 1st session: September 25, 2013 – Wednesday 7:00- 8:30pm
  • 2nd session: October 16, 2013 – Wednesday 7:00- 8:30pm
  • 3rd session: November 13, 2013  – Wednesday 7:00- 8:30pm
  • 4th session: December 11, 2013  – Wednesday 7:00- 8:30pm
  • 5th session: January 8, Wednesday 2014  – 7:00- 8:30pm
  • 6th session: February 10, 2014  – Monday 7:00- 8:30pm – one week before the marathon

Program coaches: Armand Mendoza and Mitch Felipe-Mendoza

Years of experience as lifestyle and fitness coaches: 12 years

Education and credentials: Licensed physical therapists from De La Salle University and certified by the American Council on Exercise in lifestyle and weight management and personal and group fitness training. Mitch holds a Master’s degree in Psychology form Ateneo de Manila University and Armand took sports coaching (DLSU) and motivational psychology (Ateneo de Manila). They are also fully certified Stott Pilates instructors. Have completed several marathons (Hong Kong, San Francisco and Honolulu) and have also coached several runners and marathoners join and finish their dream races/marathons while managing their weight.

Current job/description: Pilates, Redcord trainers and lifestyle coaches at the second b+b studio (Infinity tower) in Bonifacio Global City. They also conduct wellness workshops, fitness/weight loss camps for special groups and companies.  Are currently writing wellness and fitness articles for different publications – ARMAND (Hinge Inquirer Publications, Men’s Health Philippines) and MITCH (Philippine Daily Inquirer and Women’s Health Philippines)


List of accepted runners will be posted on tbrdream.com when finalized.  Please do not follow up.  Thank you.

TBR DM Weight Management Session

Tuesday, 25 September 2012  |  News + Promos

Last night, almost 80 TBR Dreamers attended the 1st TBR DM Weight Management program led by Armand and Mitch Mendoza.  The program—only for 100 lucky TBR Dreamers who managed to grab slots—aims to provide nutrition counseling and information during the next 22 weeks of training for the TBR Dream Marathon.


The Weight Management Program is a feature of TBR Dream Marathon that greatly benefits those who are serious about managing their weight. For those who are committed, the results by marathon day can be astounding. Believe me, I’ve seen how some past TBR Dreamers would shrink before our very eyes every time we’d see them. Some of them have successfully maintained their weight with running and proper diet.

With Mitch and Armand, I can rest assured that all of our runners are in good hands. They don’t only give each one personal attention, but they do this all for free! It’s a gift. And, I’m glad some TBR Dreamers jumped at the chance to learn from them.

– me with Armand and Mitch when I joined their Misibis Bay Fitness Escape last year –

From now on, the next five TBR DM Weight Management sessions will be held at the newly opened Coffee Bean and Tea Leaf Bar on top of Muji and Gap, 3/F Gap Building across Fully Booked in Bonifacio High Street. I discovered this place only last week and I love it. It’s a little sanctuary amidst the chaos outside. Thank to Jay Ong of CBTL for allowing us to meet here. Special thanks for the free coffee for all our TBR Dreamers too!  (Ang sosyal!)



For those interested in signing up for TBRDM Weight Management Program, you can still contact mitchfelipe(at)gmail.com. Remember: This is only for registered participants of TBR Dream Marathon 2013!  For more info, click HERE.

TBR Dream Weight Management Program

Friday, 28 October 2011  |  News + Promos

100 runners from TBR Dream Marathon 2012 get free consultation and sessions with Armand and Mitch Mendoza for the TBR Dream Weight Management Program.

Please click HERE to download masterlist of 100 Runners for TBR DM Weight Management Program.  Expect an email from Mitch Felipe-Mendoza soon!  Congratulations!