Newest and Biggest Adidas Store Opens in GB3

Wednesday, 15 April 2009  |  News + Promos


I was fortunate enough to be invited to the opening of Adidas’ newest and biggest flagship store at Level 1, Greenbelt 3 yesterday afternoon.  The event was graced by celebrities, athletes, and press people but, I tell you, the stuff in that store was more than enough to get me excited.

Models and celebrities walked down the aisle to show off new apparel and shoes that just made me drool: all the black and yellow running items from apparel to shoes (I’m so into this color combination now.  Don’t ask me why.  Fine. It has a lot to do with a guy named Lance), the new tops in that nice, cool shade of blue, the Supernova in white/blue and the white/yellow running shoes that need no lacing, and of course, my new favorite, anything Stella McCartney.  Aaaah, I could go on and on…


Walking around this sprawling store, I particularly liked the fact that they had displayed running items everywhere, such as a list of races on one wall, a standee quizzing you on what type of runner you are, and gargantuan stickers of Haile posted on the pillars.  These little things made me feel that these people certainly know a lot about running.



Of course, despite the excitement over the goods, I still got starstruck with all the celebs: Chris Tiu, Doug Kramer, Angel Aquino, Karylle and many more.  I got to chat once again with actress and runner Iza Calzado (we first met in the restroom after Happy Run when I mistakenly said “Hi” to her thinking she was a friend due to her familiar face…oops!); I honestly think she’s one of the nicest celebrities I’ve ever met. 

– Oh Chris, why couldn’t you have been born 10 years earlier?  Or should it be 20? –

– Coach Ani de Leon and Coach Jomac can make everything look easy…even modelling! –

– Iza Calzado in Stella McCartney –

I also spotted Mojo Jojo of Good Times with Mo and I just had to go up to him and personally thank him for mentioning TBR Magazine on Magic 89.9 a couple of weeks ago. He said that he and Grace Lee are trying to lose weight this summer so, hopefully, they give running a try.  It was also great to chat with ironwoman Ani de Leon and Coach Jomac about, what else, running!

– I love mojo! –

– with Iza –

Before the event ended, there was a raffle held and it was my good friend JunC’s lucky day as his name was called.  He won a diary…for women!  Er, so I guess it was his wife’s, not his, lucky day.  Still, congrats to Jun!  And, of course, congrats to Adidas!