Saucony officially unveils EVERUN™, its most advanced technology to date highly anticipated by runners everywhere.

“One of the primary objectives in the development of EVERUN™ was to deliver a continuous cushioning experience to runners, combining smoother landings in the heel with reduced pressure in the forefoot.” said Patrick O’Malley, senior vice president of global product for Saucony.

EVERUN has a new Topsole™, a breakthrough construction process that positions the cushioning material closer to the foot, which delivers the same plush feel from the start of a run until the end. (more…)

Must watch: The official video of TBR Smart Dream Marathon 2016 held last February 21, 2016 at Nuvali, Sta. Rosa, Laguna.

After running Tokyo Marathon and Osaka Marathon in two consecutive years, I completely fell head over heels in love with Japan. So, when I heard about Regetta Canoe, a unique and modern Japanese footwear brand inspired by the traditional Japanese clog or Geta, I definitely wanted to give their shoes a try. The shoes are lifestyle shoes, but it’s an added bonus that it is recommend for runners since it helps with recovery after long runs. (more…)

Have you seen the new Gatorade ad?  Oh, it just has some of my fave athletes: Alyssa Valdez of the Ateneo Lady Eagles, fastest runner in the world Usain Bolt, Gilas Pilipinas point guard Terrence Romeo and tennis champ Serena Williams on board.

I think it’s a fantastic way not just to inspire people to follow in these great athletes’ footsteps, but also remind everyone—whether you’re a newbie or a competitive athlete—that proper hydration is important not just for your performance but overall health and safety.

Click here to view the ad: Nothing Beats Gatorade ad

PRESS RELEASE: Under Armour announces a Southeast Asia-wide fitness challenge in celebration of human performance, functional fitness and the training lifestyle. An elite event that is accessible to everyone with the will to train, the Under Armour Test of Will 2016 is a distinctively modern and uniquely urban fitness challenge for the growing community of advanced athletes, high achievers and fitness aspirants across Southeast Asia with a drive for competition. (more…)